{"id":3596,"date":"2026-03-26T10:47:33","date_gmt":"2026-03-26T03:47:33","guid":{"rendered":"https:\/\/yudniwmarketing.com\/?p=3596"},"modified":"2026-03-26T10:54:22","modified_gmt":"2026-03-26T03:54:22","slug":"consumerinsight-marketingtrend-genzmarketing-%e0%b8%9e%e0%b8%a4%e0%b8%95%e0%b8%b4%e0%b8%81%e0%b8%a3%e0%b8%a3%e0%b8%a1%e0%b8%9c%e0%b8%b9%e0%b9%89%e0%b8%9a%e0%b8%a3%e0%b8%b4%e0%b9%82%e0%b8%a0%e0%b8%84-socialcommerce","status":"publish","type":"post","link":"https:\/\/yudniwmarketing.com\/en\/blogs\/consumerinsight-marketingtrend-genzmarketing-%e0%b8%9e%e0%b8%a4%e0%b8%95%e0%b8%b4%e0%b8%81%e0%b8%a3%e0%b8%a3%e0%b8%a1%e0%b8%9c%e0%b8%b9%e0%b9%89%e0%b8%9a%e0%b8%a3%e0%b8%b4%e0%b9%82%e0%b8%a0%e0%b8%84-socialcommerce\/","title":{"rendered":"\u0e40\u0e08\u0e32\u0e30 Insight \u0e41\u0e15\u0e48\u0e25\u0e30 Gen \u0e17\u0e33\u0e41\u0e1a\u0e1a\u0e44\u0e2b\u0e19\u0e16\u0e36\u0e07\u0e08\u0e30\u0e40\u0e1b\u0e25\u0e35\u0e48\u0e22\u0e19\u0e04\u0e19\u0e41\u0e1b\u0e25\u0e01\u0e2b\u0e19\u0e49\u0e32\u0e40\u0e1b\u0e47\u0e19\u0e25\u0e39\u0e01\u0e04\u0e49\u0e32"},"content":{"rendered":"\t\t
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\u0e40\u0e08\u0e32\u0e30 Insight \u0e41\u0e15\u0e48\u0e25\u0e30 Gen<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\u0e15\u0e49\u0e2d\u0e07\u0e17\u0e33\u0e41\u0e1a\u0e1a\u0e44\u0e2b\u0e19\u0e16\u0e36\u0e07\u0e08\u0e30\u0e08\u0e31\u0e1a\u0e43\u0e08 \u0e40\u0e1b\u0e25\u0e35\u0e48\u0e22\u0e19\u0e04\u0e19\u0e41\u0e1b\u0e25\u0e01\u0e2b\u0e19\u0e49\u0e32\u0e40\u0e1b\u0e47\u0e19\u0e25\u0e39\u0e01\u0e04\u0e49\u0e32\u0e44\u0e14\u0e49<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Trend 1: Consumer Behavior by Generation<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Gen Z \u0e0b\u0e37\u0e49\u0e2d\u0e40\u0e1e\u0e23\u0e32\u0e30 \u201c\u0e2d\u0e32\u0e23\u0e21\u0e13\u0e4c\u0e41\u0e25\u0e30\u0e15\u0e31\u0e27\u0e15\u0e19\u201d
Gen Y \u0e0b\u0e37\u0e49\u0e2d\u0e40\u0e1e\u0e23\u0e32\u0e30 \u201c\u0e04\u0e27\u0e32\u0e21\u0e1e\u0e2d\u0e14\u0e35\u0e02\u0e2d\u0e07\u0e0a\u0e35\u0e27\u0e34\u0e15\u201d
Gen X \u0e0b\u0e37\u0e49\u0e2d\u0e40\u0e1e\u0e23\u0e32\u0e30 \u201c\u0e04\u0e38\u0e13\u0e20\u0e32\u0e1e\u0e23\u0e30\u0e22\u0e30\u0e22\u0e32\u0e27\u201d
Gen Alpha \u0e21\u0e35\u0e2d\u0e34\u0e17\u0e18\u0e34\u0e1e\u0e25\u0e15\u0e48\u0e2d\u0e01\u0e32\u0e23\u0e15\u0e31\u0e14\u0e2a\u0e34\u0e19\u0e43\u0e08\u0e02\u0e2d\u0e07\u0e04\u0e23\u0e2d\u0e1a\u0e04\u0e23\u0e31\u0e27<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Trend 2: Social Commerce<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\u0e08\u0e32\u0e01 \u201c\u0e15\u0e31\u0e49\u0e07\u0e43\u0e08\u0e2b\u0e32\u201d<\/strong> \u0e01\u0e25\u0e32\u0e22\u0e40\u0e1b\u0e47\u0e19 \u201c\u0e40\u0e08\u0e2d\u0e41\u0e25\u0e49\u0e27\u0e2d\u0e22\u0e32\u0e01\u0e0b\u0e37\u0e49\u0e2d\u0e17\u0e31\u0e19\u0e17\u0e35\u201d<\/strong> \u0e40\u0e0a\u0e48\u0e19 Live Commerce \u0e40\u0e1b\u0e25\u0e35\u0e48\u0e22\u0e19\u0e01\u0e32\u0e23\u0e0a\u0e49\u0e2d\u0e1b\u0e40\u0e1b\u0e47\u0e19\u0e04\u0e27\u0e32\u0e21\u0e1a\u0e31\u0e19\u0e40\u0e17\u0e34\u0e07
\u0e14\u0e39 \u2192 \u0e04\u0e38\u0e22 \u2192 \u0e0b\u0e37\u0e49\u0e2d \u0e43\u0e19\u0e40\u0e27\u0e25\u0e32\u0e40\u0e14\u0e35\u0e22\u0e27\u0e01\u0e31\u0e19<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Trend 3: Solo Economy<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\u0e01\u0e32\u0e23\u0e43\u0e0a\u0e49\u0e0a\u0e35\u0e27\u0e34\u0e15\u0e04\u0e19\u0e40\u0e14\u0e35\u0e22\u0e27\u0e01\u0e33\u0e25\u0e31\u0e07\u0e01\u0e25\u0e32\u0e22\u0e40\u0e1b\u0e47\u0e19\u0e40\u0e23\u0e37\u0e48\u0e2d\u0e07\u0e1b\u0e01\u0e15\u0e34 \u0e40\u0e1e\u0e23\u0e32\u0e30\u0e17\u0e38\u0e01\u0e04\u0e19\u0e2d\u0e22\u0e32\u0e01\u0e44\u0e14\u0e49\u0e04\u0e27\u0e32\u0e21\u0e40\u0e1b\u0e47\u0e19\u0e2a\u0e48\u0e27\u0e19\u0e15\u0e31\u0e27\u0e43\u0e19\u0e01\u0e32\u0e23\u0e43\u0e0a\u0e49\u0e0a\u0e35\u0e27\u0e34\u0e15<\/p>

  • Solo Travel<\/li>
  • Solo Dining<\/li>
  • Solo Living<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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    Trend 4: ESG Influence<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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    \u0e1c\u0e39\u0e49\u0e1a\u0e23\u0e34\u0e42\u0e20\u0e04\u0e2a\u0e19\u0e43\u0e08\u0e40\u0e23\u0e34\u0e48\u0e21\u0e43\u0e2b\u0e49\u0e04\u0e27\u0e32\u0e21\u0e2a\u0e33\u0e04\u0e31\u0e0d\u0e01\u0e31\u0e1a\u0e1b\u0e23\u0e30\u0e40\u0e14\u0e47\u0e19\u0e2a\u0e31\u0e07\u0e04\u0e21 \u0e2a\u0e34\u0e48\u0e07\u0e41\u0e27\u0e14\u0e25\u0e49\u0e2d\u0e21\u00a0<\/p>

    \u0e41\u0e15\u0e48\u0e15\u0e49\u0e2d\u0e07\u0e23\u0e39\u0e49\u0e2a\u0e36\u0e01\u0e40\u0e02\u0e49\u0e32\u0e16\u0e36\u0e07\u0e07\u0e48\u0e32\u0e22 \u0e44\u0e21\u0e48\u0e22\u0e38\u0e48\u0e07\u0e22\u0e32\u0e01 \u0e41\u0e25\u0e30\u0e23\u0e39\u0e49\u0e2a\u0e36\u0e01\u0e04\u0e38\u0e49\u0e21\u0e04\u0e48\u0e32 \u0e08\u0e36\u0e07\u0e08\u0e30\u0e1e\u0e23\u0e49\u0e2d\u0e21\u0e2a\u0e19\u0e31\u0e1a\u0e2a\u0e19\u0e38\u0e19<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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    Trend 5: Safety First<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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    \u0e04\u0e27\u0e32\u0e21\u0e1b\u0e25\u0e2d\u0e14\u0e20\u0e31\u0e22\u0e01\u0e25\u0e32\u0e22\u0e40\u0e1b\u0e47\u0e19\u0e1b\u0e31\u0e08\u0e08\u0e31\u0e22\u0e2a\u0e33\u0e04\u0e31\u0e0d\u0e43\u0e19\u0e01\u0e32\u0e23\u0e15\u0e31\u0e14\u0e2a\u0e34\u0e19\u0e43\u0e08\u0e0b\u0e37\u0e49\u0e2d\u0e17\u0e23\u0e31\u0e1e\u0e22\u0e4c\u0e2a\u0e34\u0e19\u0e15\u0e48\u0e32\u0e07\u0e46\u0e40\u0e1e\u0e23\u0e32\u0e30\u0e1c\u0e39\u0e49\u0e1a\u0e23\u0e34\u0e42\u0e20\u0e04\u0e40\u0e23\u0e34\u0e48\u0e21\u0e2a\u0e19\u0e43\u0e08<\/p>\n

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    • \u0e42\u0e04\u0e23\u0e07\u0e2a\u0e23\u0e49\u0e32\u0e07<\/li>\n
    • \u0e27\u0e31\u0e2a\u0e14\u0e38<\/li>\n
    • \u0e21\u0e32\u0e15\u0e23\u0e10\u0e32\u0e19\u0e04\u0e27\u0e32\u0e21\u0e1b\u0e25\u0e2d\u0e14\u0e20\u0e31\u0e22 \u0e21\u0e32\u0e01\u0e01\u0e27\u0e48\u0e32\u0e14\u0e35\u0e44\u0e0b\u0e19\u0e4c\u0e2b\u0e23\u0e37\u0e2d\u0e04\u0e27\u0e32\u0e21\u0e2a\u0e27\u0e22\u0e07\u0e32\u0e21<\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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      Trend 6: Meaningful Beauty<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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      \u0e04\u0e27\u0e32\u0e21\u0e2a\u0e27\u0e22\u0e43\u0e19\u0e22\u0e38\u0e04\u0e19\u0e35\u0e49\u0e44\u0e21\u0e48\u0e43\u0e0a\u0e48\u0e41\u0e04\u0e48 \u201c\u0e15\u0e32\u0e21\u0e40\u0e17\u0e23\u0e19\u0e14\u0e4c\u201d<\/strong>\u00a0<\/p>

      \u0e41\u0e15\u0e48\u0e04\u0e37\u0e2d \u0e01\u0e32\u0e23\u0e17\u0e33\u0e2a\u0e34\u0e48\u0e07\u0e17\u0e35\u0e48\u0e17\u0e33\u0e43\u0e2b\u0e49\u0e21\u0e35\u0e04\u0e27\u0e32\u0e21\u0e21\u0e31\u0e48\u0e19\u0e43\u0e08\u0e43\u0e19\u0e15\u0e31\u0e27\u0e40\u0e2d\u0e07 \u0e42\u0e14\u0e22\u0e43\u0e0a\u0e49\u0e01\u0e32\u0e23\u0e14\u0e39\u0e41\u0e25\u0e15\u0e31\u0e27\u0e40\u0e2d\u0e07\u0e07\u0e48\u0e32\u0e22 \u0e46 \u0e1b\u0e23\u0e30\u0e2b\u0e22\u0e31\u0e14\u0e04\u0e48\u0e32\u0e43\u0e0a\u0e49\u0e08\u0e48\u0e32\u0e22<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

      \n\t\t\t\t\t
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      \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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      \u0e2a\u0e23\u0e38\u0e1b Insight \u0e2a\u0e33\u0e04\u0e31\u0e0d<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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      \n\t\t\t\t\t\t\t\t\t

      \u0e1c\u0e39\u0e49\u0e1a\u0e23\u0e34\u0e42\u0e20\u0e04\u0e22\u0e38\u0e04\u0e43\u0e2b\u0e21\u0e48\u0e44\u0e21\u0e48\u0e44\u0e14\u0e49\u0e0b\u0e37\u0e49\u0e2d\u0e40\u0e1e\u0e23\u0e32\u0e30\u0e2a\u0e34\u0e19\u0e04\u0e49\u0e32 \u0e41\u0e15\u0e48\u0e0b\u0e37\u0e49\u0e2d\u0e40\u0e1e\u0e23\u0e32\u0e30 Experience, Emotion \u0e41\u0e25\u0e30 Identity
      \u0e41\u0e1a\u0e23\u0e19\u0e14\u0e4c\u0e17\u0e35\u0e48\u0e40\u0e02\u0e49\u0e32\u0e43\u0e08 \u201c\u0e0a\u0e35\u0e27\u0e34\u0e15\u0e02\u0e2d\u0e07\u0e1c\u0e39\u0e49\u0e1a\u0e23\u0e34\u0e42\u0e20\u0e04\u201d<\/strong> \u0e08\u0e30\u0e40\u0e1b\u0e25\u0e35\u0e48\u0e22\u0e19\u0e04\u0e19\u0e41\u0e1b\u0e25\u0e01\u0e2b\u0e19\u0e49\u0e32\u0e43\u0e2b\u0e49\u0e01\u0e25\u0e32\u0e22\u0e40\u0e1b\u0e47\u0e19\u0e25\u0e39\u0e01\u0e04\u0e49\u0e32\u0e43\u0e19\u0e23\u0e30\u0e22\u0e30\u0e22\u0e32\u0e27<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

      \u0e40\u0e08\u0e32\u0e30 Insight \u0e41\u0e15\u0e48\u0e25\u0e30 Gen \u0e15\u0e49\u0e2d\u0e07\u0e17\u0e33\u0e41\u0e1a\u0e1a\u0e44\u0e2b\u0e19\u0e16\u0e36\u0e07\u0e08\u0e30\u0e08\u0e31\u0e1a\u0e43\u0e08 \u0e40\u0e1b\u0e25\u0e35\u0e48\u0e22\u0e19\u0e04\u0e19\u0e41\u0e1b\u0e25\u0e01\u0e2b\u0e19\u0e49\u0e32\u0e40\u0e1b\u0e47\u0e19\u0e25\u0e39\u0e01\u0e04\u0e49\u0e32\u0e44\u0e14\u0e49 Trend 1: Consumer Behavior by Generation Gen Z \u0e0b\u0e37\u0e49\u0e2d\u0e40\u0e1e\u0e23\u0e32\u0e30 \u201c\u0e2d\u0e32\u0e23\u0e21\u0e13\u0e4c\u0e41\u0e25\u0e30\u0e15\u0e31\u0e27\u0e15\u0e19\u201dGen Y \u0e0b\u0e37\u0e49\u0e2d\u0e40\u0e1e\u0e23\u0e32\u0e30 \u201c\u0e04\u0e27\u0e32\u0e21\u0e1e\u0e2d\u0e14\u0e35\u0e02\u0e2d\u0e07\u0e0a\u0e35\u0e27\u0e34\u0e15\u201dGen X \u0e0b\u0e37\u0e49\u0e2d\u0e40\u0e1e\u0e23\u0e32\u0e30 \u201c\u0e04\u0e38\u0e13\u0e20\u0e32\u0e1e\u0e23\u0e30\u0e22\u0e30\u0e22\u0e32\u0e27\u201dGen Alpha \u0e21\u0e35\u0e2d\u0e34\u0e17\u0e18\u0e34\u0e1e\u0e25\u0e15\u0e48\u0e2d\u0e01\u0e32\u0e23\u0e15\u0e31\u0e14\u0e2a\u0e34\u0e19\u0e43\u0e08\u0e02\u0e2d\u0e07\u0e04\u0e23\u0e2d\u0e1a\u0e04\u0e23\u0e31\u0e27 Trend 2: Social Commerce \u0e08\u0e32\u0e01 \u201c\u0e15\u0e31\u0e49\u0e07\u0e43\u0e08\u0e2b\u0e32\u201d \u0e01\u0e25\u0e32\u0e22\u0e40\u0e1b\u0e47\u0e19 \u201c\u0e40\u0e08\u0e2d\u0e41\u0e25\u0e49\u0e27\u0e2d\u0e22\u0e32\u0e01\u0e0b\u0e37\u0e49\u0e2d\u0e17\u0e31\u0e19\u0e17\u0e35\u201d \u0e40\u0e0a\u0e48\u0e19 Live Commerce \u0e40\u0e1b\u0e25\u0e35\u0e48\u0e22\u0e19\u0e01\u0e32\u0e23\u0e0a\u0e49\u0e2d\u0e1b\u0e40\u0e1b\u0e47\u0e19\u0e04\u0e27\u0e32\u0e21\u0e1a\u0e31\u0e19\u0e40\u0e17\u0e34\u0e07\u0e14\u0e39 \u2192 \u0e04\u0e38\u0e22 \u2192 \u0e0b\u0e37\u0e49\u0e2d \u0e43\u0e19\u0e40\u0e27\u0e25\u0e32\u0e40\u0e14\u0e35\u0e22\u0e27\u0e01\u0e31\u0e19 Trend 3: Solo Economy \u0e01\u0e32\u0e23\u0e43\u0e0a\u0e49\u0e0a\u0e35\u0e27\u0e34\u0e15\u0e04\u0e19\u0e40\u0e14\u0e35\u0e22\u0e27\u0e01\u0e33\u0e25\u0e31\u0e07\u0e01\u0e25\u0e32\u0e22\u0e40\u0e1b\u0e47\u0e19\u0e40\u0e23\u0e37\u0e48\u0e2d\u0e07\u0e1b\u0e01\u0e15\u0e34 \u0e40\u0e1e\u0e23\u0e32\u0e30\u0e17\u0e38\u0e01\u0e04\u0e19\u0e2d\u0e22\u0e32\u0e01\u0e44\u0e14\u0e49\u0e04\u0e27\u0e32\u0e21\u0e40\u0e1b\u0e47\u0e19\u0e2a\u0e48\u0e27\u0e19\u0e15\u0e31\u0e27\u0e43\u0e19\u0e01\u0e32\u0e23\u0e43\u0e0a\u0e49\u0e0a\u0e35\u0e27\u0e34\u0e15 Solo Travel Solo Dining Solo Living Trend 4: […]<\/p>\n","protected":false},"author":4,"featured_media":3597,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[41],"tags":[116,118,112,117,115],"class_list":["post-3596","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-consumerinsight","tag-genzmarketing","tag-marketingtrend","tag-socialcommerce","tag-115"],"yoast_head":"\n\u0e40\u0e08\u0e32\u0e30 Insight \u0e41\u0e15\u0e48\u0e25\u0e30 Gen \u0e17\u0e33\u0e41\u0e1a\u0e1a\u0e44\u0e2b\u0e19\u0e16\u0e36\u0e07\u0e08\u0e30\u0e40\u0e1b\u0e25\u0e35\u0e48\u0e22\u0e19\u0e04\u0e19\u0e41\u0e1b\u0e25\u0e01\u0e2b\u0e19\u0e49\u0e32\u0e40\u0e1b\u0e47\u0e19\u0e25\u0e39\u0e01\u0e04\u0e49\u0e32 - Yudniw<\/title>\n<meta name=\"description\" content=\"\u0e40\u0e08\u0e32\u0e30 Insight \u0e41\u0e15\u0e48\u0e25\u0e30 Gen 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